DIGITAL PHOTOGRAPHY AND IMAGING - WEEK 6

 Choong Yee Leng || 0381980

Digital Photography and Imaging || Bachelor Degree in Creative Media || Taylor’s University 

---

Lecture: 

Poster Design Principles

Design principles are guidelines that help create attractive, effective compositions. They include:

1. Emphasis – Highlights the most important element in the design.

   
   
   

2. Balance & Alignment – Creates visual harmony and structure.

   
   
   

3. Contrast – Makes elements stand out; enhances readability and impact.

   
   
   

4. Repetition – Unifies and strengthens a design through consistent elements.

   
   
   

5. Proportion – Refers to the size and weight relationship between elements.

   
   
   

6. Movement – Directs the viewer’s eye through the design to tell a visual story.

   
   
   

7. White Space – The empty space around elements; adds clarity and focus.

   
   
   

However, designers may creatively break these rules but understanding them helps in making informed design choices.

Tutorial

PHOTOGRAPHY BASICS in 10 MINUTES

Creative Product Photography At Home - Beginner To Pro!

Shooting a Bottle with ONE Continuous Light and a Smartphone

Practical

PART 1: Research about your topic

MOODBOARD

https://pin.it/4sunXbl8x

colour palette

https://pin.it/JSCX0sXfh

Layout

https://pin.it/s5V6CIy1d

Content

 

Theme: Genesis · The Future: Imagine the Innovative World of the Future

Category: Magic Lock Screen

Title: Love & Innovation

Summary of your design concept: In a future shaped by rapid technological advancement, this concept envisions a world where human emotion and innovation are deeply intertwined. While we often prioritize progress and cutting-edge development, this poster reminds us that love and emotional well-being are just as vital in creating a truly meaningful future. It encourages us to consider the people we love, the things that bring us joy, and the little moments that light up our lives. To reflect this, the poster uses a vibrant dopamine-inspired color palette—widely associated with joy and positivity—to evoke a sense of happiness and emotional connection in the audience. At its core, this work serves as a gentle reminder: in an era driven by innovation, we must not lose sight of our emotions, our individuality, and what genuinely matters to us. True innovation isn’t just about pushing boundaries for the sake of advancement—it’s about creating a better, more compassionate world for humanity

Reflection:

This week, I focused on developing ideas for my poster design. I began by browsing through various artworks for inspiration, which helped me explore different visual styles and compositions. Through this process, I was able to clarify the core message I wanted to communicate in my own poster. Once again, I was reminded of the importance of research in the creative process. Taking time to analyze others’ work not only sparked new ideas but also guided me in making more informed and intentional design decisions. Research continues to be a valuable step in helping me grow as a designer and push my work in a more thoughtful direction.